Friday, April 10th, 2009 Posted in Blogging, Marketing, Marketing Communications, Outbound Communications, Sales, Social Networking, Web | 3 Comments »
Now even auto dealers are finding ways to leverage the social medium of blogging to make their businesses better. On NPR's "The Bottom Line" segment, Herb Chambers - who owns ... Read more..Tuesday, March 24th, 2009 Posted in Blogging, Collateral, Marketing, Marketing Communications, Web | 4 Comments »
Recently, I have been engaged in an ongoing discussion with a colleague (a financial guy, no less) about the use of serif versus sans serif fonts. I just expected it ... Read more..Thursday, December 4th, 2008 Posted in Blogging, Lead Generation, Marketing, Marketing Communications, Outbound Communications, Social Networking, Web | No Comments »
As thin sheets of ice begin to form on New England's many ponds, I can't help but think of...swimming. No, I'm not a member of the Polar Bear Club or ... Read more..Tuesday, October 28th, 2008 Posted in Blogging, Branding, Outbound Communications, Social Networking | No Comments »
Last week I received an e-mail from a college friend (call him "CF1"), who I haven't seen in a decade. It was a are-you-interested-in-this-opportunity? e-mail that you get from time-to-time ... Read more..Tuesday, October 7th, 2008 Posted in Blogging, Internal Communications, Social Networking, Web | 1 Comment »
Not so long ago, I was sitting in a company meeting. It was one of those periodic all-hands meetings where the heads of each department report what's going on. When ... Read more..Thursday, October 2nd, 2008 Posted in Blogging, Differentiation, Lead Generation, Marketing, Marketing Communications, Outbound Communications, Social Networking, Web | No Comments »
In a recent post on Bizmark Tech, Deb calls our attention to some pointers by Suzie Gardner on what makes good material for a company blog. One common thread that ... Read more..Tuesday, September 23rd, 2008 Posted in Blogging, Branding, Lead Generation, Marketing, Outbound Communications, Sales, Social Networking, Web | No Comments »
I love looking at Google Analytics. I do it every day for both this blog and our corporate web site looking for patterns, insights and clues to help increase eyeballs ... Read more..Tuesday, September 16th, 2008 Posted in Blogging, Marketing, Marketing Communications, Outbound Communications, Social Networking, Web | 2 Comments »
If you haven't added the StumbleUpon toolbar to Firefox (or, God forbid, Explorer), you gotta do it - now. StumbleUpon is the web's equivalent to channel surfing, a "lean back" ... Read more..Thursday, August 14th, 2008 Posted in Blogging, Marketing, Social Networking | No Comments »
Thanks to David Armano, the much anticipated cover design for the future best seller, The Age of Conversation 2: Why Don't They Get It, is locked and loaded. And ... Read more..Tuesday, August 5th, 2008 Posted in Blogging, Branding, Marketing, Marketing Communications, Messaging, Outbound Communications, Social Networking | No Comments »
I really like Chris Brogan's latest blog post, "Twelve Ways to Sell Social Media to Your Boss". If you are considering launching a B2B blog or you are getting ... Read more..