Friday, April 10th, 2009 Posted in Blogging, Marketing, Marketing Communications, Outbound Communications, Sales, Social Networking, Web | 3 Comments »
Now even auto dealers are finding ways to leverage the social medium of blogging to make their businesses better. On NPR's "The Bottom Line" segment, Herb Chambers - who owns ... Read more..Thursday, March 5th, 2009 Posted in Blogging, Branding, Marketing, Marketing Communications, Messaging, Outbound Communications, Social Networking, Verbal Brand | No Comments »
A few short years ago, effective marketing was measured in column inches, impressions and the cost per thousand of generating impressions. How well could we spin it, how many people ... Read more..Thursday, January 8th, 2009 Posted in Blogging, Marketing, Social Networking | No Comments »
Today I witnessed a simple and powerful example of how a blog can bring a community together and produce extraordinary results. Over at Logic + Emotion, David Armano shared a ... Read more..Thursday, December 4th, 2008 Posted in Blogging, Lead Generation, Marketing, Marketing Communications, Outbound Communications, Social Networking, Web | No Comments »
As thin sheets of ice begin to form on New England's many ponds, I can't help but think of...swimming. No, I'm not a member of the Polar Bear Club or ... Read more..Thursday, October 23rd, 2008 Posted in Blogging, Marketing, Marketing Communications, Outbound Communications, Social Networking, Web | No Comments »
As you may have figured out, my fellow author and I alternate posts. He gets Tuesdays, I get Thursdays. So as we began closing in in our 100th post, we ... Read more..Tuesday, October 21st, 2008 Posted in Blogging, Marketing, Outbound Communications, Social Networking | 3 Comments »
We've written quite a few blog posts about the soon-to-be-released (as in the end of October) book, Age of Conversation 2, Why Don't People Get it? And why not? Beside ... Read more..Thursday, September 25th, 2008 Posted in Blogging, Market Positioning, Marketing, Sales, Social Networking | 1 Comment »
Ask any author and I'm sure he'll tell you - it's not easy giving birth to a book. Now multiply that by 237 and you've got The Age of Conversation ... Read more..Thursday, August 14th, 2008 Posted in Blogging, Marketing, Social Networking | No Comments »
Thanks to David Armano, the much anticipated cover design for the future best seller, The Age of Conversation 2: Why Don't They Get It, is locked and loaded. And ... Read more..Thursday, July 10th, 2008 Posted in Blogging, Marketing, Marketing Communications, Outbound Communications, Social Networking | 2 Comments »
I've been noticing a trend lately, and I think I like it. As I tune in to my favorite marketing blogs, I'm seeing more and more posts about business/corporate ... Read more..Thursday, July 3rd, 2008 Posted in Blogging, Market Positioning, Marketing, Marketing Communications, Messaging, Outbound Communications, Social Networking | 2 Comments »
I like movies. Actually, I love movies. So it should come as no surprise that I am one of Netflix's eight and a quarter million subscribers. Two ... Read more..