Comments on: Market Segmentation: How To Prioritize Targets

By: Huey Troublefield

Huey Troublefield — Mon, 10 May 2010 15:12:07 +0000

You should definitely take a look at the free $50 bonus being offered at our brand new Bet Phoenix Casino. Limited time offer at: Bet Phoenix. Good luck!

By: Jeff Gwynne

Jeff Gwynne — Sat, 05 Apr 2008 12:15:06 +0000

Linda-

Thank you for reading.

In the age of consumer information overload, well thought out segmentation is the only way to cut through the noise, increase you odds of success and optimize any investment.

Jeff

By: Linda P. Morton

Linda P. Morton — Sat, 05 Apr 2008 04:09:57 +0000

You’ve done a great job of explaining the opportunity index, which provides another use for market segmentation.

I primarily use market segmentation for determining characteristics, appeals, media and information needs for target markets. However, it is relevant to the entire marketing mix and seems to influence all aspects of marketing.

By: Jeff Gwynne

Jeff Gwynne — Tue, 01 Apr 2008 18:37:48 +0000

Ardath-

Who said there would be no math in marketing, anyway?

Thanks for reading and for the inspiration.

Jeff

By: Ardath Albee

Ardath Albee — Tue, 01 Apr 2008 18:31:09 +0000

Hi Jeff,

Thanks for the link back to my post. And for this interesting post. Gives me a lot to think about. Your opportunity index has a lot of possibilities.

Ardath