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	<title>Comments on: Slogans: Say What You Do</title>
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	<link>http://www.thescienceofmarketing.com/index.php/branding/slogans-say-what-you-do/</link>
	<description>This site and its comments reflect our approach to the world, that while marketing is definitely an art, it must also be underpinned with reason, logic and science.</description>
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		<title>By: Jeff Gwynne</title>
		<link>http://www.thescienceofmarketing.com/index.php/branding/slogans-say-what-you-do/comment-page-1/#comment-116</link>
		<dc:creator>Jeff Gwynne</dc:creator>
		<pubDate>Sat, 02 Feb 2008 00:44:55 +0000</pubDate>
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		<description>Beth-

I saw another one today - just a name and a slogan &quot;we move the earth&quot;.  No web site, telephone number or description of the business.  I assume it was some sort of landscaping company.  But if I did want the earth moved, I have no idea how to contact them.

Jeff</description>
		<content:encoded><![CDATA[<p>Beth-</p>
<p>I saw another one today &#8211; just a name and a slogan &#8220;we move the earth&#8221;.  No web site, telephone number or description of the business.  I assume it was some sort of landscaping company.  But if I did want the earth moved, I have no idea how to contact them.</p>
<p>Jeff</p>
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		<title>By: Beth DeFlavio</title>
		<link>http://www.thescienceofmarketing.com/index.php/branding/slogans-say-what-you-do/comment-page-1/#comment-114</link>
		<dc:creator>Beth DeFlavio</dc:creator>
		<pubDate>Fri, 01 Feb 2008 18:45:18 +0000</pubDate>
		<guid isPermaLink="false">http://www.thescienceofmarketing.com/index.php/branding/slogans-say-what-you-do/#comment-114</guid>
		<description>Jeff-
I LOVE reading what&#039;s on commercial vehicles, salt and all. Phone numbers are a terrific lead source for local advertisers.</description>
		<content:encoded><![CDATA[<p>Jeff-<br />
I LOVE reading what&#8217;s on commercial vehicles, salt and all. Phone numbers are a terrific lead source for local advertisers.</p>
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		<title>By: Jeff Gwynne</title>
		<link>http://www.thescienceofmarketing.com/index.php/branding/slogans-say-what-you-do/comment-page-1/#comment-111</link>
		<dc:creator>Jeff Gwynne</dc:creator>
		<pubDate>Thu, 31 Jan 2008 14:52:27 +0000</pubDate>
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		<description>Thanks, Dianna.  Those are great examples and they are usually for products and services that the everyday consumer needs - landscaping, snowplowing, roof leaks, etc.

Jeff</description>
		<content:encoded><![CDATA[<p>Thanks, Dianna.  Those are great examples and they are usually for products and services that the everyday consumer needs &#8211; landscaping, snowplowing, roof leaks, etc.</p>
<p>Jeff</p>
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		<title>By: Dianna Huff</title>
		<link>http://www.thescienceofmarketing.com/index.php/branding/slogans-say-what-you-do/comment-page-1/#comment-110</link>
		<dc:creator>Dianna Huff</dc:creator>
		<pubDate>Thu, 31 Jan 2008 14:14:11 +0000</pubDate>
		<guid isPermaLink="false">http://www.thescienceofmarketing.com/index.php/branding/slogans-say-what-you-do/#comment-110</guid>
		<description>Jeff -- I thought I was the only one that read advertising on trucks and vans. Here are the mistakes I see: phone numbers without area codes, company names but no Website URL, slogans that cause you to ask, &quot;What does that mean?&quot;</description>
		<content:encoded><![CDATA[<p>Jeff &#8212; I thought I was the only one that read advertising on trucks and vans. Here are the mistakes I see: phone numbers without area codes, company names but no Website URL, slogans that cause you to ask, &#8220;What does that mean?&#8221;</p>
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